LOUIS BOSTON CAMPAIGNS

While working at Heller Communications Design firm in NYC, I was the lead designer for the LouisBoston account. I oversaw the launch of all seasonal campaigns, in-store fashion events and worked closely with the store owner, Debi Greenberg to evolve the brand's visual and messaging strategy.

FALL CAMPAIGN
 
Louis_Billboard.jpg
Homepage.jpg
sephora creative 'art direction' 'sarah flood'
RELOCATION CAMPAIGN
 
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
PROMOTIONAL + STORE FASHION EVENT COLLATERAL
 
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'
SEPHORA CREATIVE 'art direction' 'sarah flood'