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TATA HARPER BRANDING
While working at Heller Communications Design firm in NYC, Sarah was the lead designer for the TATA HARPER account. She oversaw the launch of the brand that crossed all customer touchpoints, from the logo and identity, to packaging, and the brand's expression on e-commerce. She worked closely with Tata Harper on the development of the identity and hand drew the logo.
LOGO
TATA-LOGO

TATA-PACKAGING
PACKAGING


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